COVID-19 Data Study: Ammunition Sales Continue to Soar in Response to Coronavirus Panic

Rourke: The following is an excerpt from Ammo.com. The folks over there not only offer a great selection of ammunition at great prices but also have numerous articles on all things related to Civil Liberties and Freedom. Check out their Resistance Library HERE.

This article leaves little doubt that whenever ANY threat to our way of life occurs, people stock up on guns and ammo.


Updated May 24, 2020: According to the Bureau of Economic Analysis (BEA), consumer spending drove about 70% of the U.S. GDP in 2019. Where this money goes is another story. As Visual Capitalist’s Iman Ghosh notes, in the first and second quarters of 2020, the COVID-19 pandemic has initiated a transformation of where consumers spend their money in lieu of widespread shelter-at-home orders.

Here at Ammo.com, our growth in sales has directly correlated with the public’s increasing leeriness of COVID-19.  Starting on February 23, sales began to increase as the search term “coronavirus” gained traction, according to Google Trends. This increase in sales over the past 90 days has continued as follows:

  • 592% increase in revenue
  • 502% increase in transactions
  • 235% increase in site traffic
  • 80% increase in conversion rate
  • 14% increase in average order value

Note: These figures compare 90 days of sales, February 23 to May 23, to the previous 90 day time period, November 24, 2019 to February 22, 2020. November 24 was the Sunday before Thanksgiving and Black Friday.

…….read the rest of the article here

7 Comments

Add a Comment